Create the Wow Factor with Custom Signage

baby

Are you looking for a completely unique and personalized touch to create the wow factor at your next event? How about a visual impact that will produce lasting memories, provide the perfect photo backdrop; and can be taken home with you at the end of the night?

Allow NR Signs to craft a custom-made sign just for you! And remember, your signage design needs are only limited by your imagination.

Here’s 5 Reasons you should invest in Special Occasion Signage:

MAKE AN IMPACT

A fun corner with a quirky sign can become the highlight of your party and will instantly attract the attention of your guests. Pop your creativity hat on or let our NR Signs Team go to town with ideas, as a creative possibility is brought into a beautiful reality.


100% PERSONALISED

It’s your special occasion, your budget and your event vision; so why not create a sign that is completely personalised and made just for you? It may be a personalized welcome sign for guests or a customized seating chart. Perhaps a social #hashtag you would like to communicate or the inclusion of your favourite quote with a date that has meaning. No matter what, it’s yours and 100% personalized.

wedding 2

THE PERFECT KEEPSAKE

Just like photographs, special occasion signage can be kept forever. There is no need to dispose of NR’s custom signs the way you would normally of party decorations. How cool would the 3D lettering of your daughter’s initials used at his first birthday look in his bedroom?

SAVE TIME & MONEY ON DECORATIONS

Gone are the days when crate paper, balloons, streamers and piñata’s were party decor favourites. Today, with the touch of one large, custom sign, an event can receive the show stopping face-lift it needs and no further decorations are required. And did we mention you don’t have to lift a finger? Allow NR Signs to deliver direct to your event’s door, giving you more time to do your makeup rather than hang decorations.

GREAT PHOTO ACCESSORY

We all know how serious society is when it comes to “nailing the shot” these days. So why not make it easier and invest in a seriously cool photo backdrop? Outdoor personalised chalk boards or illuminated large letters can make for some high volume picture posts and will be the envy of those who don’t get the shot!

 

Big, Bold and Billboard

By-Georg

Billboards are a big, popular and effective way to advertise your business to a lot of people at once. The best billboards are positioned on busy highways or intersections; just think of how many people would be seeing your message every single day if you had a billboard!

Why else are billboards the best way to go in terms of sign advertising, we hear you ask? Well…

Frequency and Repetition

As we said before, the best billboards are in busy areas where hundreds or thousands of people walk, ride or drive by each day; and that’s just one way! If they’re traveling to and from work on the same road, they will see the billboard more than once in a day. And if they drive the same route every day, the frequency and repetition of people being exposed to your message is high!

Bigger is Better

BAM! Billboards are pretty hard to miss. They’re big, bold, colourful and effective. The more your message sticks out, the more eyes you will have on it. Think about it, do you look at billboards when you’re driving? We know you do.

The Great Outdoors

Outdoor signage is effective because of its constant exposure to people. There’s no turning it off or shutting it behind closed doors. There is 24/7 exposure to the world and its consumers when your message is big and bold and out for everyone to see.

Guaranteed Audience

You may spend money on online advertising that no one or very little people will see. Or you may spend it on targeted a very specific demographic of people that may not actually be that effective. With billboard advertising, you are guaranteed exposure and you are targeting a wide and diverse market, who knows who will be interested?

So, if you’re after a sign that reaches a diverse and wide range of people 24/7, billboards are for you.

Contact NR Signs today to talk to one of our signage experts about your billboard ideas.

Top 5 Creative Bathroom Signs

Going to the bathroom is a mundane, everyday activity that isn’t fun for anyone. So, why not spice things up and make it a little more interesting? These people have found a way to make boring, simple toilet signs humorous and clever in the most creative ways.

Here are our top 5:

Blah Blah Blah

bath-signs-world-02

Playing up on the age-old conception that women talk a lot, this bathroom door is a cheeky way of showing the male and female doors.

Whatever

whatever-toilet-sign

This unisex and handicap toilet doesn’t mess around. Anyone can use it as long as they wash their hands afterwards (sounds like a mother).

Mr & Mrs Pac-Man

pacman-toilet-sign

Who doesn’t love good ol’ Pac-Man – and his wife? The best part is, these fun bathroom signs are located in a gaming arcade, genius!

Na-na-na-na-na-na-na-na Batman!

Creative-Toilet-Signs-All-Around-The-World-6

In an age of dark knights and fighting females, who doesn’t want to be a superhero?

Come on Barbie, Let’s Go Party

barbie-1 barbie-2

Still not sure if this is creative or creepy? Either way, Barbie for girls, Ken for boys; simple!

The best and most effective signs in the world are creative and clever. Even if you’re just looking to put a sign on the bathroom doors so people know which one is which, make it fun; people will remember it too.

If you’re after a fun and creative sign, talk to NR Signs today!

Why You Should Choose Car Sign Advertising

carsign

Want to get your business noticed in the easiest way possible? Here at NR Signs, we create signs, wraps and stickers for all modes of transport. All you need to do is drive and let your ad do the rest.

So, why should you get vehicle signage? Read on…

Be Seen Everywhere

Think about it, if you drive a car, van, trailer or any other kind of vehicle around more people are going to see it. Vehicle advertising can reach more people than billboards, radio mail advertising. Also, vehicle advertising is more memorable and noticeable on the roads than traditional form of advertising; that means more exposure to more people.

Grabbing Attention

If your signage is original, bright and colourful it will stand out in a crowd of mundane vehicles on the roads. No one really expects a colourful and fun graphic on the side of a Honda, do they?

Less Aggressive Way of Advertising

There is nothing worse than getting right into a television show only to be interrupted by a string of advertisements that you have no real interest in. Vehicle advertising is a less aggressive way to get your business/message seen. People don’t have to read it if they don’t want to, and if they do they’ll most likely be new customers.

Bang for Your Buck

Billboards, radio, print and broadcast advertising can be extremely costly (especially if you want a prime-time spot). Vehicle advertising has been proven to be considerably cheaper than more obvious advertising outlets. Less money but more exposure? Amazing!

Vehicle signage is a cost effective and brilliant way to advertise. Whether it’s a wrap, sticker or one-way vision, NR Signs have done it all.

If you want an effective and high-quality sign for your vehicle, talk to NR Signs now.

What Makes a Great Sign

scott-webb-102825

Here at NR Signs we’ve seen our fair share of good and bad signs. We always want the best for our clients, so we have devised a list of what it takes to make your sign a great one.

Where Is It Going?

Inside? Outside? Near the road? On the side of a building? Knowing where your sign will be (and the environment that will be surrounding it) will help you determine size, shape, materials and style.

Know Your Brand

If your business colour scheme is red white and yellow, don’t have colours like fuchsia or green or purple covering your sign. Keep it consistent with your brand (this also helps people remember your logo/name/look in the future).

Don’t Overcrowd

Have one message for your one sign; and stick to it. Don’t overdo it with too much information on such a small space. People are less likely to look at a sign if it is busy, crowded and hard to read. Keep it simple, keep it clean.

Get Creative

Although you should keep your sign simple and on-brand, you can also get creative with it. Think of fun textures and designs you can use in different areas. Why not go for a quirky one-liner to get people to notice your sign? Think outside the box and stand out from the rest.

Typography

With your new fun and simple design you should pick a font (maximum two) that coincides with the design. Make sure your sign is easy to read and easy to understand. There’s no use having super cursive writing that no one can read if you’re a timber company, right?

Get It Done at NR Signs

To ensure your sign is the best of the best, get it made by the best of the best! Here at NR Signs we will make sure your sign is exactly what you want, and better. We have years of experience so you know that you can trust us!

Little, big, illuminated, no matter what kind of sign you want, we’re here to produce it. Give us a call on 5523 3553 and tell us all about what you want for your sign.

How Not To Sign

Signs can be one of the most effective tools to create business…if you get them right. We’ve found some of the dodgiest and downright ridiculous signs found around the world.

Sup Target

target

How you doin’ Target?

No Birds

bird

This bird is rebel without a cause.

Elf Storage

elf

So that’s where Santa keeps them!

I’m Hurt

imhurt

Luckily, you’re in the right place.

Slow Kids with No Shoulders

kids

What strange looking children they must be.

resTAURANT

restaurant

Well, that was lucky.

Shcool

shcool

They obviously didn’t go to shcool.

 

If these don’t have you shaking your head, we don’t know what will.

Don’t make their mistakes

Don’t get a dodgy sign with spelling mistakes or blown fuzes; let NR Signs make you high quality signs that are sure to last!

To Light or Not To Light?

NR signs quote - yellow

Everything these days is bigger and brighter than the past, but does that mean our signs have to be as well? When you’re picking a sign for your business you want it to be just right. Eye-catching, easy to read, conveying a message. So, do you go with a stock-standard sign or an illuminated one? We’ve weighed the pros and cons of each, so you don’t have to.

Illuminated Signs

Pros:

  • Eye-catching: You want people to see and notice your sign because, well, that’s what a sign is for. Using LED lights in your signs makes them brighter and makes them stand out. People love bright and shiny things, and your sign could be one of them.
  • Seen 24-hours: A standard sign could have all the colours of the rainbow with catchy wording and a fun logo and would still be missed when the sun goes down. Lit up signs will obviously be seen during dark hours and therefore will most likely have more eyes on it.
  • People will be impressed: Again, people love shiny and bright things. People are more likely to be impressed by an illuminated sign rather than a plain black-and-white one. If people are impressed by your sign, imagine how impressed they’ll be with you!
  • Options, options, options: With an LED sign you can configure it however you like. It can flash, dash, change colour, animate and move. The versatility of this sign means you aren’t stuck with one option forever.

Cons:

  • It may not be for your business: If you’re an accounting firm or a surgeon’s office it may not be appropriate for you have a dancing LED illuminated sign out the front. Fun and funky signs like this may counteract your ‘serious’ business approach.
  • Energy: To power an illuminated sign you will need to use power which is electricity which is money. Think of all the different ways you could be spending that money?
  • It may not be seen: if you want an illuminated sign on the 15th floor of an office building where no one except your employees enter and exit, this may not be for you. The flashing and bright lights will be wasted on people who will eventually become numb to it and ignore it.

Standard Signs

Pros:

  • You can design it how you want: unlike LED signs that are made up of light tubes, standard signs allow for more details and artistry when it comes to design. You can have any shade of colour you want (not just neon) and can be as delicate or not as you please.
  • Less expensive: There is little-to-no maintenance for a standard sign. Apart from giving it a clean every now and then you don’t have to pay for electricity bills to make it flash.
  • The bigger, the better: In some cases the bigger the sign you have, the better. If you want a large sign on a door or outside you business you can make it as big or as small you like. If it were illuminated it would be difficult to format, create and run if it were to be a larger sign.

Cons:

  • Light may be better: If you’re competing with other businesses who have illuminated signs, a standard sign may not be right for you. It would get lost in the landscape and would not get noticed as much as you would like.
  • Technology: These days everything is electronic and technologically powered. To have a black-and-white matte sign the size of an A3 piece of paper can be considered boring and unapproachable. Illuminated signs could bring you into the 21st century.
  • Your business: if you’re a circus, entertainment province, or a lighting store, the brighter the better. You want to be seen as fun and out-there and you can do that with flashing and dancing lights.

 

Now that you’ve put the pros against the cons, you’ll know what sign is right for you. When you make up your mind, give us a call.

How to Create Excitement & Interest in Your Business Before Opening

CREATE EXCITMENT BEFORE OPENING

Opening a new business is an exciting, yet daunting venture that involves great risk, but if done well, can reap a lucrative reward. Starting your business off on the right foot is key to catapulting it into success. So, when it comes time to open, having intrigued customers waiting at your doorstep on day one can go a long way. Here are our three tips for generating hype around your business, before those doors swing wide.

Step 1: Install your shopfront signage early

There’s no doubt retail stores and cafes, especially those that are located in high-traffic areas, benefit from attractive, well-crafted signs. But when installed early, business owners can leverage the humble shopfront sign by exposing their brand or product to passers-by in advance, and in turn, generate intrigue and talk amongst locals.

20150330_124459

Step 2: Get the word out around town

Branding your vehicle with wrap signage is a fuss-free way to get the word out about your new business into different areas of your city. As a portable sign, a car wrap offers the potential of leaving thousands of impressions on drivers, commuters and pedestrians.

20151210_151553

Step 3: Banners and flags on opening day

By now, with your shopfront signage and car wrap creating all the buzz around town about your business, you’re going to need a spiffy new flag to let people know you’re open. Simple and affordable, you can choose a standalone banner to be placed curbside, or a hanging banner to be tied to your fence or shop facade.

Banners Gold Coast

Generating excitement and interest in your new business before it even opens can be as simple as taking these three, tried-and-tested steps. Ready to get started? See what we can do to make your signage work for you.

The Celebrities of the Sign World

See any one of these signs, and you’ll know straight away what they mean, and where they’re from. They’re the celebrities of the sign world, and we’re bringing you our top five favourites.

If this doesn’t convince you how impacting a sign can be, we don’t know what will.

Welcome to Las Vegas, Nevada

famous las vegas

With her retro charm and flashing lights, this Welcome to Las Vegas sign demands attention. And she sure does get it, with millions of visitors getting their photo taken alongside her every year.

The Big Banana, Coffs Harbour

famous big banana

An Australian icon, the Big Banana in Coffs Harbour is another sign that can’t be passed without taking the camera out.

The Hollywood Sign, California

famous hollywood sign

This 83 year old sign has stood the test of time, but not without a few tweaks along the way. Originally reading “Hollywoodland,” the sign was shortened in 1949, and in 1978 the letters were resized from 15 metres down to 14 metres tall.

The Moulin Rouge Windmill, Paris

The dazzle and romance of Paris is characterised in the Moulin Rouge’s windmill and neon signage.

The London Underground

famous london underground

Even if you’ve never been to London, you’ll recognise this underground train signage that’s found all over England’s capital.

Could your business sign be iconic?

This small handful of famous examples are proof that whether they’re large or small, signs are one of the most effective, yet simple, marketing tools. Could your Gold Coast business sign become a celebrity some day? Let’s find out. Give us a call to chat about your signage needs.

New year, new sign

new-business-signage-gold-coast

January is the month of new year’s resolutions. While getting fit, finding that special someone, or reaching career milestones are all noble ambitions, there’s one that we think is particularly important for your business in 2017: making sure your signage is up to date.

We know, we know, it doesn’t sound like the most exciting goal to have on your resolution checklist. But it could work wonders for your business this year.

How do you know if you’re due for a new sign? Get out your pen and paper, jot down this list, then hop out the front of your shop and see if you can check the boxes.

1 – Is your sign’s colour fading?

If your sign is looking a little pale due to the effects of age and weather, your business may not be visible to passers-by. Brightness and contrast attracts the eye, and signage is meant to do just that.

2 – Is your sign peeling?

Your sign cops a lot throughout the year. From the rain, hail, and sun damage during summer, to snow, frost and dew in the winter, it’s always taking some kind of a beating. Over time, this may cause your business sign to peel like an Aussie’s sunburnt skin after a day on the beach. And that’s not fun for anybody.

Make sure your sign is looking spick and span to give first-time customers a good impression of your business.

3 – Are the business details up to date?

Has your business name changed since you last had a sign installed on your shop front? Have you had a brand refresh, with a new logo and colour palette? Keeping your business’ branding consistent reassures customers of your expertise, and this includes having up-to-date signage, even if the changes are slight.

Did you check any one of these boxes? If so, it’s time to give us a call. We’ll sort your Gold Coast and Tweed signage needs out.